GLOUCESTER Quays Outlet has been crowned as the most coach friendly shopping attraction in the country.
The shopping centre won the prestigious award at the UK Coach Awards ceremony, held on Saturday night at Alton Towers.
They beat competition from Birmingham Christmas Market and Bury Market.
The award is designed to recognise and reward shopping attractions which have gone "that extra mile" to accommodate, attract, and welcome coaches, their drivers and their passengers.
Samantha Franklin, customer services supervisor for the Quays said: "For us to win this award is a huge achievement for the centre who were up against some good competition. We strive to provide the best service possible."